Co-Founder & Managing Partner
Etraveli Group-GEORGE RUAN
Miami | Los Angeles
Consumer, E-Commerce, Payments

George Ruan has always had a passion for entrepreneurship and building companies from a young age. But, it wasn’t until his 6th company, after several previously failed attempts, that he finally broke through.

George co-founded and was the CEO of Honey, a free browser extension that aggregates and automatically applies online coupons when shopping online. Honey was acquired by PayPal (PYPL) in 2019 for $4 billion in an all-cash deal, the largest acquisition by PayPal in its history.

Having only raised $31 million, Honey is considered one of the highest venture return multiples ever and one of the largest exits in Los Angeles history. Honey helped over 15 million people save money on eCommerce websites at the time of its sale.

Today, George is an active angel investor in over 50 companies. He’s involved with companies in the Web3 space along with ventures in the medical and science-based communities. Protagonist gives George the fulfilling opportunity to support and mentor aspiring founders all over the world. George was born in China and is passionate about giving back, mentoring, and investing. He enjoys real estate, cars, and traveling.

George was also named the Ernst & Young Entrepreneur of the Year Award winner in 2019.